Explain any five techniques of closing sales.
Five Techniques of Closing Sales:
Closing is the step where the salesperson asks the customer to make a final purchase decision. Key closing techniques include:
1. Direct Close (Ask for the Order)
The salesperson directly asks the customer to place an order.
- "Shall I process your order now?"
- Simple and effective when the customer is clearly interested.
2. Assumptive Close
The salesperson assumes the customer has already decided to buy and moves to the next step.
- "Would you prefer home delivery or will you pick it up?"
- Subtle technique that avoids asking for a yes/no decision.
3. Summary Close
The salesperson summarises all the benefits and features discussed, then asks for the order.
- "So this mixer gives you a 750W motor, 5-year warranty, and 3 stainless steel jars — shall we go ahead?"
- Reinforces value and makes it easy for the customer to say yes.
4. Urgency/Scarcity Close (Now-or-Never Close)
The salesperson creates a sense of urgency to prompt an immediate decision.
- "This model is the last one in stock" or "The 20% discount ends today"
- Encourages the customer to act rather than delay.
5. Trial Close
The salesperson tests the customer's readiness to buy by asking a minor decision question.
- "If I can arrange delivery by Saturday, would that work for you?"
- Helps gauge customer commitment before making the final closing attempt.
Frequently Asked Questions
How many marks does this question carry in CBSE Class 10 Marketing and Sales 2019?
This question carries 5 marks in the CBSE Class 10 Marketing and Sales 2019 examination.
Which chapter does this question come from in Marketing and Sales?
This question is from the chapter "Personal Selling" in the CBSE Class 10 Marketing and Sales syllabus.
What topic does this question cover in Marketing and Sales?
This question covers the topic "Closing Sales" from CBSE Class 10 Marketing and Sales.
What type of question is this in the CBSE Class 10 Marketing and Sales 2019 paper?
This is a Long Answer question from Section B in the CBSE Class 10 Marketing and Sales 2019 paper.