If denotes the total revenue collected after the increase of Rs x in subscription fee, express as a function of x.
If denotes the total revenue collected after the increase of Rs x in subscription fee, express as a function of x.
Revenue = .
Marking Scheme
- 11 mark: correct function , or its expanded form .
Hint
Revenue = subscribers remaining × new fee per subscriber.
Quick Oral Answer
is the product of the remaining subscribers and the new fee , i.e., .
Analysis & Explanation
This step converts the two verbal quantities — remaining subscribers and new fee — into a single revenue function, which becomes the object of optimisation in the next parts.
Concept
- Remaining subscribers after the increase = (original count minus those who discontinue).
- New fee per subscriber = .
- Total revenue = (remaining subscribers) × (new fee) = .
Exam trap
- Students sometimes multiply the original 5000 subscribers by the new fee, forgetting to subtract the who leave — this is the single most common error in this case study.
Common Mistakes
- 1Using the original 5000 subscribers instead of the reduced in the revenue product.
- 2Writing the new fee as just 'x' instead of '' (the increase, not the total new fee).
Interesting Facts
This is a textbook example of the classic 'demand-revenue' optimisation problem, structurally identical to problems economists use to find revenue-maximising prices for real subscription services.
Expanding gives a downward parabola , whose vertex directly gives the revenue-maximising price increase — a link between algebra (quadratics) and calculus (derivatives) tested later in the case study.
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Frequently Asked Questions
Why is a product of two linear expressions?
Because total revenue is always , and here both the price and the number of subscribers change linearly with x.